Entrepreneurs often find themselves managing areas of their businesses in which they have little or no experience. Consider health coverage. It's a powerful recruiting and retention tool — and choosing the right plan can be intimidating if you don’t have expertise.
Stacey Aikman, director of marketing at Austin’s Vista360health, has seen this play out many times. Since 1994, the company has helped expand the reach of healthcare across central Texas.
Aikman recently offered five tips for busin...
In the end, there wasn’t even really a campaign.
A movie called God Particle has been on the backburner for a couple years now. Reports began circulating in mid-2016 that the movie was finished and was going to be the next installment in the Cloverfield franchise, which began in 2008 with that movie and continued in 2016 with the loosely connected 10 Cloverfield Lane.
Website localization should be a “must have” for your global marketing and lead-gen efforts.
When it comes to effectively translating your website for global markets, the proxy solution rises to the top every time.
When it comes to website localization, most translation agencies are behind the times.
As companies expand their cross-border service to online customers, they usually turn to their longtime translation partners to localize their websites.
Learn how skyrocketing smartphone adoption is changing organic search—and what it means for your global business.
Old-school agencies use legacy translation workflows that are great for documents—but not websites.
You can create brand-perfect user experiences in global markets—without breaking the bank.
The value of website translation becomes very apparent, very quickly, when your company expands into global markets. Your new customers won’t visit a site they can’t read.
Given how superheroes dominate the theatrical marketplace, and that those movies receive a seemingly endless amount of hype and publicity that can start years in advance, it’s not surprising that for the second year in a row, Amobee’s list of the most-anticipated movies of the year is dominated by them.
For at least an hour per week, each member of the client implementation team at SHYFT Analytics devotes time to improving a process that needs it.
There’s been a lot of Star Wars recently. When The Last Jedi hits theaters on Friday, it will be the third Star Wars movie in as many years, twice the rate of theatrical output as either of the previous trilogies.
This Friday, The Disaster Artist hits theaters in limited release—and indie entertainment company A24 is using promoted ads to garner excitement in an interesting way that’s steadily becoming a marketing trend.